Student Recruitment Specialist

Student Recruitment Specialist

Department: Admissions & Marketing
Location: St. John’s, NL
Employment Type: Full-Time, Salaried with Bonus Potential

About Keyin College

Keyin College is Newfoundland and Labrador’s leading post-secondary institution, empowering students through innovation, skills development, and transformative learning experiences.

As we continue to grow, we’re seeking a dynamic and relationship-driven Student Recruitment Specialist to join our Admissions & Marketing team. This role is ideal for professionals who are passionate about connecting with people, building community partnerships, and inspiring individuals to take the next step in their education journey.

If you thrive in fast-paced, people-centered environments and enjoy representing a mission-driven brand, this is your opportunity to make a lasting impact.

What You’ll Do

As a Student Recruitment Specialist, you will be the frontline ambassador for Keyin College, responsible for increasing awareness of our programs, generating interest among prospective students, and nurturing leads from first contact to enrollment readiness.

Outreach & Engagement

• Represent Keyin College at high schools, career fairs, community events, and information sessions to promote our programs and build awareness.
• Develop and maintain partnerships with community organizations, employment centers, and guidance counsellors to expand recruitment pipelines.
• Deliver engaging presentations and workshops that inspire potential students to explore educational opportunities.

Prospect Identification & Support

• Identify, qualify, and engage prospective students aligned with our program offerings and admission criteria.
• Provide early-stage guidance on program selection and application steps.
• Maintain accurate records, communications, and lead activity in the College’s CRM system.

Marketing & Campaign Coordination

• Collaborate with the Marketing team to align outreach efforts with campaign goals and brand messaging.
• Track and report on lead sources and outreach performance to optimize recruitment strategies.
• Assist in developing and distributing recruitment materials and digital content.

Performance & Incentives

• Recruitment activity and prospect development will be measured through monthly performance metrics.
• Bonus eligibility tied to successful enrollment outcomes and overall team targets.

What You Bring

We are seeking a results-oriented communicator who combines marketing savvy with a genuine passion for student success.

• Post-secondary diploma or degree in Marketing, Education, Business, or a related field.
• Minimum of 2 years’ experience in student recruitment, community outreach, sales, or customer engagement.
• Exceptional communication, interpersonal, and presentation skills.
• Strong organizational and follow-up abilities.
• Proficiency with CRM systems and outreach tools (Salesforce, HubSpot, or equivalent).
• Flexibility to work evenings or weekends during peak recruitment cycles.

Assets:

• Experience in post-secondary admissions, marketing, or public engagement.
• Familiarity with Newfoundland and Labrador’s education and community networks.

What We Offer

Competitive Compensation: Base salary with performance-based bonus opportunities.
Professional Growth: Ongoing training, professional development, and career advancement pathways.
Purpose & Impact: Help students discover their potential and shape their educational journey.
Supportive Culture: A collaborative, mission-driven environment built on integrity and innovation.
Comprehensive Benefits: Extended health care, EAP, paid time off, on-site parking, and company events.

Ready to Inspire Future Students?

If you’re ready to combine your communication and relationship-building skills with a purpose that truly matters, apply today — and help more students across the province discover their path forward with Keyin College.

Job Type: Full-time

Application question(s):

• Do you have a post-secondary diploma or degree in Marketing, Education, Business, or a related field?
• How many years of experience do you have in recruitment, community outreach, sales, or customer engagement?
• Have you previously worked in a post-secondary or educational environment?
• Do you possess a valid driver’s license and access to reliable transportation for travel to events and school visits?

Work Location: In person