New into the world of social influencers, in 2015 Newfoundland & Labrador Tourism went headfirst into an Instagram partnership with Destination Canada and Herschel in its campaign ‘Journey – Newfoundland & Labrador’, one of the largest and most successful social media campaigns the province has undergone to date. Since then, Newfoundland & Labrador Tourism has been successfully hosting social influencers from all of the world, with their latest’ #ExploreNL Tour’ influencer campaign concluding in August 2017.
Join us on Thursday, November 30th at 2:00pm as Amy Fisher, Digital Lead with Newfoundland & Labrador Tourism, will be discussing the ins and outs of executing a large-scale influencer campaign, highlighting key learnings in working with partners and influencers and suggesting how tourism operators can get involved.
Proudly presented by TourismTechnology.com, Hospitality Newfoundland and Labrador (HNL), Tourism Industry Association of New Brunswick (TIANB) and the Tourism Industry Association of P.E.I. (TIAPEI).
Presented by Hospitality NL in partnership with TourismTechnology.com and supported by the Department of Tourism, Culture, Industry & Innovation and Atlantic Canada Opportunities Agency (ACOA) through the TourismTechnology.com project.
