This workshop focusses on the importance of the US visitor to Northern Ontario overall and particularly in these politically charged times. It will provide current information on trends and market expectations of this important tourism sector.
With Canadian patriotism at a high, along side frustration and concerns in relation to US policy making, that directly impacts Canada, how do we ensure that the spirit of hospitality is strong and consistent?
The workshop will look at ways to professionally diffuse potentially, highly charged viewpoints and pointers on engaging with openness and how to show continual gratitude for our US visitors. We will also explore leveraging Canada’s openness and commitment to diversity and the safe space provided for all our visitors.
The workshop will consist of a 1-hour live, online session with an open discussion and Q&A session.
Participants Will:
• Trends and forecasts of the US market in the short term
• Shifting mindset – Pro-Canadian VS Anti-American
• Dealing with different political viewpoints
• Engaging with openness – strategies and approaches for diffusing heated conversations
• Hospitality – standards of excellence
• Leveraging Canada’s position on diversity and inclusion
Meet Your Presenter
Eva Gutsche, Managing Director of STEM Consulting & Marketing Inc, provides a variety of consulting and facilitation services assisting hospitality & tourism businesses in increasing performance.
